Top Instagram Influencers To Follow In 2023

There is no definitive list of the best Instagram influencers, so I have focused on individuals who seem to be chosen more frequently for an influencer marketing campaign.

Than others in the media or blogosphere, as well as those I know by word of mouth in marketing circles.

Without a doubt, becoming an influencer can be quite competitive, especially in popular industries. Fortunately, there are some prominent names among social media influencers who can teach marketers and influencers.

In fact, careful research can help explain why they are so successful. Marketers can use this data to determine which lesser-known influencers are likely to have a significant impact.

Similarly, influencers can learn to improve their skills. Instagram’s huge influencers are wonderful role models in the marketing profession in this age of influence for both parties.

Top 10 Instagram influencers

Here are the top 10 Instagram influencers:

#1. Cristiano Ronaldo – @cristiano

The name Cristiano Ronaldo is easily recognisable to any football fan. Ronaldo is a Portuguese footballer who plays as a striker for Italian club Juventus and captain of the Portuguese national team. For many years he was considered the greatest player in the world, and many still believe he is one of the greatest players of all time.
Like most professional athletes, he may be interested in a lucrative sponsorship deal.

#2. Selena Gomez @selenagomez

Selena Gomez is an American singer, actress and producer. She made her name on children’s television, first on Barney & Friends, then on Disney’s Wizards of Waverly Place.
Selena Gomez & the Scene was her first musical achievement, with three albums on the US Billboard 200. She continued her solo success, with seven top ten entries on the Billboard Hot 100, and according to Billboard, she sold over 7 million albums and 22 million singles worldwide in 2017.

Gomez has continued to combine her acting and music careers, appearing in a number of films as well as music videos.

She was the world’s most followed Instagrammer until late October 2018, when she was eclipsed by player Cristiano Ronaldo, ignoring the Instagram demo account.

#3. Kylie Jenner – @kyliejenner

Kylie Jenner is another member of the Kardashian-Jenner family. Kendall Jenner is her sister and she has half-sisters Kim Kardashian, Kourtney Kardashian, Khloe Kardashian, Rob Kardashian, Brandon Jenner and Brody Jenner.

Kylie appeared on Keeping Up with the Kardashians alongside the rest of her family. She founded and owns the cosmetics company Kylie Cosmetics.

Time magazine named the Jenner sisters among the world’s most influential teenagers in 2014 and 2015.

In 2017, Kylie was named to Forbes’ Celebrity 100 list, making her the youngest person on the list. In March 2019, Forbes listed her as the world’s youngest self-made billionaire. The listing sparked debate, with many questioning whether she was truly “self-made”.

#4. Leo Messi @leomessi

Lionel Messi is an Argentine professional footballer who plays as a striker for Barcelona and captain of both the Spanish club and the Argentine national team. Many people think he is the best player in the world, and some consider him the greatest player of all time.

He spent his entire professional career at Barcelona, where he set a club record with 32 championships. Messi holds the record for most goals in La Liga and Europe’s top five leagues, as well as many other goal records. During his senior career, he scored over 680 goals for club and country.

He announced his retirement from international competition in 2016, but changed his mind and guided his team to qualification for the 2018 FIFA World Cup. He became the third Argentine, after Diego Maradona and Gabriel Batistuta, to score in three World Cups.

#5. Kendall Jenner – @kendalljenner

Kendall Jenner is a member of the Jenner-Kardashian family featured on the reality show Keeping Up with the Kardashians. She is now a model, largely due to her popularity on Instagram.
She has appeared in numerous editorials and cover photos for LOVE and foreign editions of Vogue walked for Victoria’s Secret and serves as a brand ambassador for Estée Lauder ad campaigns.

#6. Beyoncé – @beyonce

Beyoncé Knowles-Carter (born Beyoncé Giselle Knowles-Carter) is an American singer, songwriter, actress, record producer and dancer. She rose to prominence in the late 1990s as the lead singer of the R&B girl group Destiny’s Child, which became one of the best-selling female groups of all time.

Destiny’s Child disbanded in 2006 and Beyoncé went on to have a highly successful solo career. She has also appeared in films such as Goldmember, The Pink Panther, Dreamgirls and Obsessed as Austin Powers.

Beyoncé has sold over 100 million records as a solo artist and another 60 million as a member of Destiny’s Child. She has received 23 Grammy nominations and is the most nominated woman in Grammy history.

#7. Billie Eilish – @billieeilish

Billie Eilish wields incredible power despite a (relatively) tiny following. OK, most people would like to have more than 40 million followers, but our impact tool ranks her as someone with more than 100 million followers.
Billie Eilish is an American singer and songwriter. She became popular in 2016 after releasing “Ocean Eyes” on SoundCloud.

Her 2019 track “Bad Guy”, which surpassed the Billboard Hot 100, is her best known work. She has received six Grammy Award nominations, including Record of the Year, Album of the Year, Song of the Year and Best New Artist. She is the youngest nominee for all four of these Grammys, at the age of 17.

#8. Ariana Grande @arianagrande.

Ariana Grande is an American singer, songwriter and actress. She began her career in the Broadway musical 13 in 2008. Her first musical appearance was on the soundtrack of the Nickelodeon sitcom Victorious (in which she also appeared), and she was signed to Republic Records in 2011.

In 2013, Grande released her debut album, Yours Truly. She is the first artist to have the lead singles from all five of her studio albums in the top ten in the US.

She has received numerous awards, including a Grammy, a BRIT Award, three American Music Awards, three MTV Europe Music Awards and two MTV Video Music Awards.

In 2018, Billboard honoured her as Woman of the Year.

#9. Taylor Swift @taylorswift.

Taylor Swift is an American singer-songwriter. She is one of the most successful music artists of all time, having sold over 50 million albums and 150 million singles downloads.

She is also a talented songwriter, having been named one of Rolling Stone’s 100 Greatest Songwriters of All Time in 2015. In addition, she has ten Grammys, an Emmy, 23 Billboard Music Awards and twelve Country Music Association Awards. She even has six Guinness World Records to her credit. In 2016, she ranked number one on Forbes’ Celebrity 100 list.

#10. Neymarjr – @neymarjr

Neymar da Silva Santos Junior, also known as Neymar Jr. is a Brazilian professional footballer who plays for French club Paris Saint-Germain and the Brazilian national team.

Instagram’s top food influencers

• Mr. Jamie Oliver (9.1 million followers)
• ladyironchef (620k followers)
• Megan Gilmore (188 XNUMX followers)
• Ashrod (104k followers)
• Chang, David (1.7 million subscribers)
• Ida Frosk (299 XNUMX subscribers)
• Lindsey Silverman’s admiration (101 XNUMX subscribers)
• Nick N. (60.5k subscribers)
• Tavoletti, Molly (50.1k subscribers)
• Crandall, Russ (39.1k subscribers)
• Prescott, Dennis (616k subscribers)
• The Pasta Princess (1.5 million subscribers)
• Ho, Thalia (121k subscribers)
• Ms Molly Yeh (810k subscribers)
• CR Tan (59.4k subscribers)
• Vais, Michaela (1.2 million subscribers)
• Cogan, Nicole (212k subscribers)
• Boulanger (2.1 million subscribers)
• Yumna Jawad (3.4 million followers)
• Top Instagram travel influencers
• White, Annette (100 XNUMX followers)
• Karsten, Matthew (140 XNUMX followers)
• The dot man (668 XNUMX followers)
• The blonde in exile (520 XNUMX followers)
• Eric Stoen (330 XNUMX subscribers)
• McCulley, Kate (99 XNUMX subscribers)
• Planet D (203 XNUMX subscribers)
• Mr Andrew Evans (59.9k subscribers)
• Morris, J. (2.6 million subscribers)
• Bullen, Lauren (2.1 million subscribers)
• The Bucket List Clan (2.6 million subscribers)
• Travelling with fat girls (55 XNUMX subscribers)
• Tea with Tara (1.3 million subscribers)

Instagram’s top fashion and style influencers

• Alexa Chung (5.2 million followers)
• Berolzheimer, Julia (1.3 million followers)
• Johnny Cirillo (719 XNUMX followers)
• Chiara Ferragni (27.2 million subscribers)
• Jenn I’m’s (1.7 million subscribers)
• Oguntodu, Ada (65.1k subscribers)
• Emma Hill (826 XNUMX subscribers)
• DelliCarpini, Gregory Jr. (141k subscribers)
• Mason, Nicolette (216k subscribers)
• ajawyh (382k subscribers)
• Doré, Garance (693k subscribers)
• Ines de la Fressange (477k subscribers)
• Furlong, Madelynn (202 XNUMX subscribers)
• Giovanna Engelbert (1.4 million subscribers)
• Di Vaio, Mariano (6.8 million subscribers)
• Aimee Song (6.5 million subscribers)
• Bernstein, Danielle (2.9 million subscribers)
• Gregg, Gabi (910 XNUMX followers)
• Top Instagram photo influencers
• Lowy, Benjamin (218 XNUMX followers)
• Yamashita, Michael (1.8 million followers)
• Stacy Kranitz (101 XNUMX followers)
• Jimmy Chin (3.2 million subscribers)
• Georgi Pinkhassov (161k subscribers)
• Bio of Dustin Giallanza (5.2k followers)
• Childs, Lindsey (31.4k followers)
• Mrs. Edith W. Young (24.9k followers)
• Rose, Alyssa (9.6 XNUMX followers)
• Donjay (106k subscribers)
• Mr. Jeff Rose (80.1 XNUMX subscribers)
• Ketron, Pei (728k subscribers)
• Nicklen, Paul (7.3 million subscribers)
• Harries, Jack (1.3 million subscribers)
• lhan Erolu (852k followers)
• Top Instagram Lifestyle Influencers
• Delér, Jannid Olsson (1.2 million followers)
• Oliver Proudlock (691k followers)
• Jacobowitz, Jeremy (434k followers)
• César, Jay (327k subscribers)
• Jessie Chanes (329k subscribers)
• oltemeyer, Laura (251k subscribers)
• The Adorable Bridge (44.9k subscribers)
• Deer (Hind Deer) (547k subscribers)
• Gloria Morales is an actress (146k followers)
• Cymone, Kennedy (1.6 million followers)
• Dwyer, Sydney Leroux (1.1 million followers)
• Gaines, Joanna Stevens (13.6 million followers)
• Singh, Lilly (11.6 million subscribers)
• Pansino, Rosanna (4.4 million followers)
• Top Instagram design influencers
• Marie Kondo’s method (4 million followers)
• Kenner, Ashley Stark (1.2 million followers)
• Les poussins de la Casa (275 XNUMX followers)
  Jamborowicz, Paulina (195k subscribers)
• Bdziska, Kasia (218k subscribers)
• Jennifer Kayne (500 XNUMX subscribers)
• Taylor, Willie (344k subscribers)
• McGee Design Studio (3.3 million subscribers)
• Ms Mandi Gubler (207k subscribers)
• Natalie Myers (51.6k subscribers)
• Bonney, Grace (840k subscribers)
• Saleem, Saudah (25.3k subscribers)
• Williams, Nia (196k followers)
• Instagram’s top beauty influencers
• Michelle Phan (1.9 million followers)
• Jeffery Star (13.7 million followers)
• Kandee Johnson is a model (2 million followers)
• Gutierrez, Manny (4 million followers)
• Naomi Giannopoulos (6.2 million followers)
• Samantha Ravndahl (2.1 million followers)
• Huda Kattan (50.5 million followers)
• Wayne Goss (703 XNUMX followers)
• Zoe suggests (9.3 million subscribers)
• Charles James (22.9 million subscribers)
• Shayla Mitchell is a model (2.9 million followers)
• Top Instagram influencers for sport and fitness
• Eddie Hall (2.7 million followers)
• Massy Arias (3.3 million followers)
• Haney, Ty (92.6k followers)
• Bronfman, Hannah (893k subscribers)
• Mr Kenneth Gallarzo (331k subscribers)
• Akinwale, Elisabeth (113k subscribers)
• Large, Laura (75 XNUMX subscribers)
• Akman, Akin (82.3k subscribers)
• Earp, Sjana Elise (1.4 million subscribers)
• Cassandra Ho (2.3 million subscribers)
• Kayla Itsines (14.5 million subscribers)
• Jennifer Selter (13.4 million subscribers)
• Simeon Panda (8.1 million subscribers)

Who are the top 3 Instagram influencers?

Here are three of the top Instagram influencers, based on followers and engagement:

• Selena Gomez is number one.
• Beyoncé Knowles-Carter
• Kendall Jenner

What are the top 5 Instagram accounts to follow?

Here are the top five Instagram accounts to follow:

• Cristiano Ronaldo, has over 1500 million followers.
• Lionel Messi has almost 380 million followers on Instagram.
• Kylie Jenner has over 370 million followers on Instagram.
• Selena Gomez has over 360 million followers on Instagram.
• Dwayne Johnson has over 350 million followers on Instagram.

Who is the highest paid Instagram influencer?

According to Forbes, Kylie Jenner was the highest paid Instagram influencer in 2019, earning around $1.2 million for each post. Jenner has over 150 million Instagram followers, making her one of the most followed people on the platform.

She is also part of the Kardashian-Jenner family, which is one of the most famous in the world. Selena Gomez, Cristiano Ronaldo and Kim Kardashian West are some of the other top earning influencers.

Who will be the most famous social media personality in 2023?

As we approach the end of 2023, there are several contenders for the title of most famous person on social media.

Firstly, there is Kylie Jenner, who has over 200 million followers on Instagram. Jenner is well known for her carefully curated Instagram feed, which frequently includes images of her luxurious lifestyle.

Selena Gomez, who has around 190 million followers on Instagram, is another favourite. Gomez is well known for leveraging her platform to promote critical causes such as mental health.

Who is the most powerful female influencer?

There are a few names that stand out when it comes to female influence. Oprah Winfrey is often listed as one of the most important women in the world, due to her work in television, writing and philanthropy.

She has used her position to advocate for causes such as education and gender equality, as well as giving a voice to women of colour. Beyoncé Knowles-Carter is another name that comes to mind.